This blog post is a companion to my session at Affiliate Summit East 2016. Whenever I share Facebook marketing strategies with someone, a typical response is "I never knew you could do that." This session is a collection of quick tips and tricks that are effective, but not … [Read more...]
Stop Freaking Out About Facebook Page Updates
March 14, 2014 by 1 Comment
Stop Freaking Out About Facebook Page Updates Facebook announced a design update to their Pages product. While most page admins will not see these changes for at least a few days, you can join the waitlist, via an invitation that can be found on each page's timeline view. All … [Read more...]
How To Use #Facebook Promoted Posts For Good…and Bad
September 29, 2012 by Leave a Comment
How and Why to Use Facebook Promoted Posts A few months ago, Facebook rolled out a new feature for page administrators, Facebook promoted posts. The premise of this feature is to pay a fee to Facebook, and they will distribute your chosen content to a greater … [Read more...]
Facebook Timeline For Pages, What You Need To Know
March 1, 2012 by Leave a Comment
As expected, Facebook announced the highly anticipated release of the new timeline format for pages. They did so at a Facebook Marketing Conference (FMC), and they livestreamed the event. While there were moments of rich content, there was far too much focus on huge brands, and not … [Read more...]
Facebook Pages : How To Deal With Multiple Admins
February 12, 2012 by Leave a Comment
Many organizations have facebook pages that are managed by a team of people, rather than a single administrator. This approach offers the benefit of spreading the work around, but also presents its own set of challenges. One of the most common mistakes that multi-admin … [Read more...]
How To See Who Your Facebook Fans Are
December 10, 2011 by Leave a Comment
So imagine this, facebook changed...again! lol I have absolutely no problem with change, provided that the new way is improved. One of the recent changes that facebook has implemented on 'facebook pages' is the little link below the number of connections you have (Like This) [see image on right] … [Read more...]
Quick Facebook for Business Tip : Profile Image Sizing
May 31, 2011 by Leave a Comment
I don't have a strong background in graphic arts or design, but I do have a knack for managing social streams and coming up with unique ways to engage community. One struggle that I have had with facebook business pages, is getting the profile picture to look good in the thumbnail view. Until … [Read more...]
Facebook: When Business Gets Personal
May 25, 2011 by Leave a Comment
%99.2 of the world knows that Facebook is an excellent platform for business. Despite this, only a small percentage of those businesses know 'how' to do it right. My biggest pet peeve is when I receive a 'friend' request from "ACME Landscapers". I think … [Read more...]
5 Effective ‘Using Facebook as Your Page’ Tips
January 24, 2011 by Leave a Comment
Recently, facebook released an update, or as they called it an "upgrade", to facebook pages. This update was on the heels of the recent update to personal pages with a new look and feel as well as differences in the way photos are displayed. Facebook gives you the option to upgrade or stay with … [Read more...]
